Spa and Salon Owners, don't sweat over how to grow your customer email list (EClub, Birthday Club, VIP Club, Newsletter List) for promoting your business with Email Marketing. Sterizon has a simple push and go solution for capturing customer information and opt-ins in-store and in-person at the point of experience with Sterizon wiZit wireless hand held device.
Keep your current email marketing provider (such as Constant Contact, iContact, Vertical Response, AWeber etc) and still significantly benefit from Sterizon wiZit device by virtually eliminating all the hassles with customer information collection. Don't get greedy now, you still have to put in the effort to ask the customer to join your email or newsletter list.
See for yourself in this video:
Learn more about how Sterizon can simplify your Email Marketing, Customer Surveys and Twitter Marketing:
Spa Email Marketing
Salon Email Marketing
Friday, January 22, 2010
Electronically growing your email list in Constant Contact for your store-front business.
Store front businesses doing email marketing rely heavily on their customer foot traffic at their store to grow their email list organically with in-person email opt-in's. The customer information collection for the Email Club or Newsletter or Birthday Club is usually done using a paper enrollment cards or by asking the customer verbally and jotting it down on a sign up sheet. Once the information is collected, some one will sit down and key it into the Constant Contact email marketing account. It is a lengthy and labor intensive and error prone process, nevertheless it was the only available way until now.
Sterizon has a solution in Sterizon wiZit that virtually eliminates all the hassles of capturing customer information in-store and at the point of experience. Mount the Sterizon wiZit hand held at the checkout or at a kiosk or take it right to where customer is and let the customer punch in their opt-in information directly into the device. The opt-in customer data is immediately saved directly into your Constant Contact account. Yea! Trust Me! It's that simple! See the video yourself:
Sterizon has a solution in Sterizon wiZit that virtually eliminates all the hassles of capturing customer information in-store and at the point of experience. Mount the Sterizon wiZit hand held at the checkout or at a kiosk or take it right to where customer is and let the customer punch in their opt-in information directly into the device. The opt-in customer data is immediately saved directly into your Constant Contact account. Yea! Trust Me! It's that simple! See the video yourself:
Tuesday, January 12, 2010
Comment Cards - Now a thing of the past!
Is your business still stuck with the comment cards or suggestion drop box? 
Is it serving the purpose it was intended for? As a business owner, did you ever look at them? Were you able to gauge the guest satisfaction level with occasional glancing of these guest comment cards? If you are a multi-unit chain or franchise owner, there is a very slim chance that you ever get a chance to see what exactly your customers are writing (if any) in those comment cards! So why are you still relying on such an unreliable system?
It is time to clear up the counter space by throwing the comment cards away and remove that ugly wall hanging suggestion boxes by going fully electronic and paperless in collection of customer satisfaction surveys, guest feedback, customer polls etc in-store and in-person with Sterizon wiZit wireless hand held device.
Let customers key in their feedback directly in the wireless gadget while they are at at your business location or store-front. The collected feedback is kept confidential and is available only for the authorized users to view, analyze and take necessary action. You no longer need to worry about comment filtration by staff or local management. Customer privacy is also protected as the comments are kept strictly confidential and even anonymous.
Using Sterizon solution, get a crystal clear picture of what your customers are thinking about your business, its services and their likes and dislikes. Business owners and management can go online at anytime to view the results of the customer surveys of any or all of their business locations. Understand your customers voice and make the necessary adjustments based on historical responses to improve customer service, increase guest satisfaction and retention thus improving the bottom line profits for the business.
Are you ready to open your ears and doors to your customers?
Is it serving the purpose it was intended for? As a business owner, did you ever look at them? Were you able to gauge the guest satisfaction level with occasional glancing of these guest comment cards? If you are a multi-unit chain or franchise owner, there is a very slim chance that you ever get a chance to see what exactly your customers are writing (if any) in those comment cards! So why are you still relying on such an unreliable system? It is time to clear up the counter space by throwing the comment cards away and remove that ugly wall hanging suggestion boxes by going fully electronic and paperless in collection of customer satisfaction surveys, guest feedback, customer polls etc in-store and in-person with Sterizon wiZit wireless hand held device.Let customers key in their feedback directly in the wireless gadget while they are at at your business location or store-front. The collected feedback is kept confidential and is available only for the authorized users to view, analyze and take necessary action. You no longer need to worry about comment filtration by staff or local management. Customer privacy is also protected as the comments are kept strictly confidential and even anonymous.
Using Sterizon solution, get a crystal clear picture of what your customers are thinking about your business, its services and their likes and dislikes. Business owners and management can go online at anytime to view the results of the customer surveys of any or all of their business locations. Understand your customers voice and make the necessary adjustments based on historical responses to improve customer service, increase guest satisfaction and retention thus improving the bottom line profits for the business.Are you ready to open your ears and doors to your customers?
Tuesday, January 5, 2010
Restaurant Email List Building Tips for Restaurant Marketing
Having a quality customer email list is critical for the success of Restaurant Email Marketing. The larger the opt-in mailing list and higher the quality of the customer subscription information, then the open rates and click through rates will be significantly higher if you send email newsletter of value to customers.
There is no point having a very large email list, but is full of invalid or incorrect or stale or unsubscribed or bouncing email addresses. You end up paying lot more for your email marketing (if its dependent on the size of the contact list), and lot less in returns. It also affects the credibility of your sender email addresses.
So, how would you as a Restaurant go about building a good quality Email Club opt-in's? A website with a well placed E-Club sign up form is a must if you have a website for your restaurant. What if you don't have a website? You can always get some free ones that require little or no technical knowledge to setup. If you are a small or independent restaurant owner or have a website with very low visitor traffic, you'll have much better luck with in-store email address collection at your restaurant location rather than a website.
Customer email opt-in at the point of experience is the most effective way to grow your email subscriber list quickly and effectively. Restaurant Comment Cards, Restaurant E-Club Enrollment Cards, Restaurant Email Sign Up Sheets, Restaurant Newsletter Mail-in Registration Cards etc are a very common way to solicit for customer email opt-in while the customer is at your restaurant. You would however have to collect, organize and manually feed them into the Email Marketing provider account before you can use it in email marketing. It's painful, but if you put in the effort and do it right, you are off on your way to building a customer list. The quality of the list may however suffer as you have to make sense of customer hand writing, which is always a challenge whether you do it or outsource it to a full service restaurant email marketing provider.
If you are looking for a simple turn key solution for in-store email collection as well as email marketing, then you may want to look at Sterizon wiZit handheld device. Using the Sterizon wireless handheld, you can electronically collect customer opt-in information at your Restaurant, and have it saved directly into your mailing list in your Email Marketing provider account (such as Constant Contact, iContact, Vertical Response, MailChimp, Campaign Monitor, AWeber etc).
Offer the device to your customers while they are at your Restaurant (before checkout or at the end of their dining experience or at the cash register or at a kiosk or in the waiting area or before the food is served). Let the customer key-in their opt-in information directly in the hand held. Yes! It's that simple. No more export, download, import, upload, manual data entry, dealing with paper opt-in cards etc.
You'll off building your customer email list in a snap for:
and use it in your Email Marketing for successful targeted marketing to increase customer loyalty, grow brand visibility, and increase restaurant profits.
There is no point having a very large email list, but is full of invalid or incorrect or stale or unsubscribed or bouncing email addresses. You end up paying lot more for your email marketing (if its dependent on the size of the contact list), and lot less in returns. It also affects the credibility of your sender email addresses.
So, how would you as a Restaurant go about building a good quality Email Club opt-in's? A website with a well placed E-Club sign up form is a must if you have a website for your restaurant. What if you don't have a website? You can always get some free ones that require little or no technical knowledge to setup. If you are a small or independent restaurant owner or have a website with very low visitor traffic, you'll have much better luck with in-store email address collection at your restaurant location rather than a website.
Customer email opt-in at the point of experience is the most effective way to grow your email subscriber list quickly and effectively. Restaurant Comment Cards, Restaurant E-Club Enrollment Cards, Restaurant Email Sign Up Sheets, Restaurant Newsletter Mail-in Registration Cards etc are a very common way to solicit for customer email opt-in while the customer is at your restaurant. You would however have to collect, organize and manually feed them into the Email Marketing provider account before you can use it in email marketing. It's painful, but if you put in the effort and do it right, you are off on your way to building a customer list. The quality of the list may however suffer as you have to make sense of customer hand writing, which is always a challenge whether you do it or outsource it to a full service restaurant email marketing provider.
If you are looking for a simple turn key solution for in-store email collection as well as email marketing, then you may want to look at Sterizon wiZit handheld device. Using the Sterizon wireless handheld, you can electronically collect customer opt-in information at your Restaurant, and have it saved directly into your mailing list in your Email Marketing provider account (such as Constant Contact, iContact, Vertical Response, MailChimp, Campaign Monitor, AWeber etc).
Offer the device to your customers while they are at your Restaurant (before checkout or at the end of their dining experience or at the cash register or at a kiosk or in the waiting area or before the food is served). Let the customer key-in their opt-in information directly in the hand held. Yes! It's that simple. No more export, download, import, upload, manual data entry, dealing with paper opt-in cards etc.
You'll off building your customer email list in a snap for:
- Restaurant E-Club
- Restaurant Birthday Club
- Restaurant Newsletter List
- Restaurant Email Club
- Restaurant Rewards Club
- Restaurant Anniversary Club
- or what have you...
and use it in your Email Marketing for successful targeted marketing to increase customer loyalty, grow brand visibility, and increase restaurant profits.
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